Examples of Internet Media

March 9, 2011 By Leave a Comment

Examples of Internet Media

The Internet is usually thought of as a way to connect people and help them better their communication. However, the Internet is quickly turning into a viable form of broadcast media. There are dozens of different outlets that news stations all over the world use in an effort to broadcast the news from coast-to-coast. Here’s a look at some of the components that make up the Internet media world.

Blogs. Blogging is a prime example of how the Internet has shaped the broadcast media world. Many reputable TV and radio hosts have their own blogs where they share news, information and their opinions on current events. In fact, many people regularly go to blogs as a source of information instead of heading to the regular media outlets.

Video Broadcast. The Internet allows various news stations to put up their broadcast of the news on their website. People are able to download and view segments of the local news. This allows people to have a more customized experience with the local news stations as they are able to pick and choose the stories that they view and watch. In fact, in a recent survey many people stated that they use the Internet as their prime source for the local news.

Podcasts. Podcasts have become extremely popular as a way to present information to Internet users. Podcasts are almost like radio broadcasts but only in Internet form. These podcasts have become extremely popular as a lot people to download information and receive the news that they want to hear.

Internet Radio Stations. Internet radio stations have popped up all over the world. These Internet radio stations are Internet versions to what local radio stations are to the radio. They allow people to broadcast their opinions, news and current events to the Internet public.

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Types of Broadcast Media

February 23, 2011 By Leave a Comment
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Types of Broadcast Media

The term broadcast media is really a broad range term that is used to describe a number of media outlets. The broad definition of broadcast media in any media that is able to be broadcasted over airwaves, sound waves or through the Internet. It generally has to do with moving objects or sound clips. Here’s a look at the various types of broadcast media that are available to consumers all over the world.

Radio. Radio is the oldest and most basic form of broadcast media. It has been in existence for over 100 years and has allowed people to broadcast the news from coast-to-coast and internationally. Today, radio has diminished in the amount of users but is still a very vital form of broadcast media.

TV. TV is the most common form of broadcast media. TV allows users to get the news in a quicker format as well as the visually the new stories and localized events that are being portrayed through this media outlet. TV news and journalism has quickly started to take over for radio.

Internet Journalism. The Internet has quickly started to evolve as a form of broadcast media. TV and radio stations have started to adapt to the Internet and are starting to use it as a way to get to a wide range of viewers. It is believed that the Internet has actually replaced print newspapers and magazines. The Internet combines the best of radio and TV in broadcast journalism and allows people to get a customized view of the world news, national news and local news. Many experts debate whether Internet journalism and media should actually be considered a former broadcast journalism or if it should be considered a separate form of journalism.

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History of Broadcast News and Media Outlets

February 16, 2011 By Leave a Comment
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History of Broadcast News and Media Outlets

One of the most interesting aspects of broadcast media is the diverse history that it has. No other form of communications and media outlet has as diverse background as broadcast news. Here’s a brief overview of the history of broadcast news.

Broadcast news and journalism started out in the earliest forms with the radio. Radio was a great way to get people the world news as it was happening. While many people assume that radio was originally designed for the local media outlet the first original broadcast news was focused on the radio covered world events or nationwide stories. Very rarely did the radio cover any type of local event. It wasn’t for a number of years to localized radio stations start to pop up all over the nation which allowed radio stations to broadcast local events and stories.

While the radio lasted for a number of decades it was quickly replaced with that of national TV news. Once the invention of television came out many people were to be able to view nationwide TV news broadcasts. Just like with the radio and the television started out with national news and stories and then move to a brief East Coast or West Coast news channel and eventually transform the local TV news that people are used to today.

Broadcast journalism and news media outlets have really expanded over the years. Today, people have dozens of ways to receive their news through broadcast media outlets. People are not only restricted to hearing about the national news but they have an option to get is internationally, nationally and local. People also have the option of choosing which form a broadcast media outlet they use. Broadcast media outlets are still available through radio, television and now to the invention of the latest form of broadcast media the Internet.

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Radios Still Whistling Their Own Tune

December 9, 2010 By Leave a Comment

The use of radios in our culture has changed greatly over the years. When it was first introduced it lacked actual sound and was called the wireless telegraph. This device was a way to send simple messages over long distances, which would then have to be decoded by the receiver. The type of radio that we use today is very different. Radio has evolved into using live sound to give listeners various types of programming to choose from.

While radio has fallen out of favor among many people recently, almost every single car on the road has one. AM/FM radio is still free and offers music and talks shows every day, any time you want to listen. Satellite radio and HD radio have joined the broadcast game and offer higher quality sound and many more channels than standard radio. However, you have to pay to play and listeners have to pay a fee in order to use this premium radio service. The top selling point of AM/FM radio is that it is free to listen to if you own a receiver, which is usually very cheap to purchase. Whichever way you want to listen to radio, your entertainment options are very diverse.

Whether you are sitting in your car, cleaning the house or just hanging out in the backyard, you can enjoy listening to the radio almost anywhere. The roots of radio were sending information over long distances and today we still use it for that as well as entertainment. It is amazing to think how far radio has come and that it is still useful despite all the other options available. Other forms of radio, the internet, portable music devices and television have tried their best to leave radio in their dust, but it has not worked. The simplicity of it is what makes it continually useful.

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Advertising Everything from Coke to 21st Century Insurance on Broadcast Airwaves

November 30, 2010 By Leave a Comment
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It didn’t take long for people to appreciate the value of broadcasting communications. Listeners could hear the latest news much faster than anywhere else at the time. This value, of course, wasn’t lost on businesses looking for new ways to reach out to more customers. In 1920, the very first commercial broadcast was aired, opening the door to a whole new revolution of advertising.

However, it wasn’t only businesses looking to turn a profit. The stations themselves were searching for new ways to fund their operations, which were starting to run longer, leading to the 24 hour broadcasting heard today. It’s debatable when the first paid radio commercial was aired. Some say it was on WEAF in New York in 1922, while others believe smaller stations and businesses were doing it before then. What isn’t debatable is the reaction that followed. Around this time, programs started mentioning sponsors that would underwrite each show.

As broadcast radio began to enter the Golden Age, so did the radio advertisements. Commercial broadcasts started to try and stimulate more senses than just hearing. Well-known actors began to make appearances while radio ads featured sound effects for greater impact. Radio commercials also started implementing catchy jingles, gaining even greater reach into the conscious of consumers.

Today, it is still very much the same. You can hear a radio spot for Coke during a commercial break or hear that 21st Century Insurance is a sponsor for your favorite show. This is because broadcast radio is still a boon for advertisers. Even though many other media outlets have started attracting consumers online, a whopping 95 percent of people in the U.S. continue to listen to the radio. In addition, over 90 percent of listeners stay tuned even during commercial breaks, unlike television viewers or Internet browsers. So when you next listen to the radio, think about how much hasn’t changed.

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What is the FCC?

October 25, 2010 By Leave a Comment
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The FCC is also known as the Federal Communications commission. This is a governmental agency that is in charge of regulating all communications within or that originates within the U.S. Their jurisdiction will extend to television, radio, cable, satellite, and telegraph communications- the whole kit and caboodle. Historically the FCC acted also as a regulatory agency for broadcast content. Before the 1980’s when the Regan Administration began to strip the agency of some of its powers, they required stations to present diverse programming including news and educational shows- a specified amount of hours each day

There present purpose is not as broad as before. The FCC is vested with the power to of licensing in regards to broadcast stations. When it is time for the broadcasting station to renew their licensing they must go before the FCC. Although they still have some control over content and to levy fines if violated, when it comes the broadcasting arena, the FCC concentrates mainly on the renewal and denial of licenses.

When it comes to its power over radio stations, the FCC tends to exercise a bit more control over the content of radio stations. Whenever radio content is implicated in a FCC case, it will mot often involve the first amendment because the FCC usually uses the first amendment as a basis for bringing the fine. There are three levels of radio licensing that a station can receive from the FCC, and each one requires that the operator undergo a licensing test. There are those who predict that digital or satellite radio will greatly undercut the current power that the FCC has in world of radio licensing. Until that time though stations are aware that the FCC has the power to levy fines and other legal remedies for improper content.

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Getting a Degree in Broadcast Communications

September 17, 2010 By Leave a Comment
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There are a number of schools that offer a degree in broadcast communications. Individuals seeking a career within the many opportunities offered in television and video production should look into pursuing a degree within broadcast communication to provide them with an increased opportunity to succeed. You should take the time to research any school you are interested in to verify that their curriculum offers what you

Most programs will offer students a well-rounded curriculum that allows them to explore the various areas within broadcast communications. The curriculum usually includes digital television, digital radio, video production, video and audio editing, media advertising, sound design, sports broadcasting, introduction to theatre, programming and management, public speaking, and more. Students will also gain exposure to hands on experience as a result of the many labs and equipment they are able to work on as part of completing their coursework.

Schools that offer degrees in broadcast communications require that their students go thru internships. Internships are a way that students can work in the actual field they are interested in entering. Internships are completed at various TV stations, radio stations, digital medial firms, and even Internet video firms. Students can get experience with editing, camera operations, sound editing, writing, journalists, reporter, and news correspondent even in the management side of broadcast communication.

Upon graduation there will be a pretty good job market to enter depending on exactly which area of broadcast communications you wish to enter. Competition for certain positions will be stiff and your chances in obtaining these positions will depend on the school that you’ve graduated from, your practical experience, your G. P.A. and your overall ability and skill. It is important to realize that in any career comes hard work and dedication. The more that you put into your broadcast journalism career the more you will get out of it.

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